Legitimate interest: the key to incompatible further processing?
Julie Mannekens, Journal RABG 2024/17-18
In this annotation, Julie Mannekens analyses decision 46/2024 of the Belgian Data Protection Authority regarding the processing of customer transaction data by a bank to build models for offering personalized discounts on third-party products and services. Special attention is given to the (nuanced) difference between the assessment of reasonable expectations in the context of the compatibility test for further processing and in the context of legitimate interest as legal basis.
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